Benchmark. Analyze. Activate.

Benchmark software with AI activation

Connects with

HubSpot

Salesforce

Zapier

Start simply with Benchworks, the all-in-one SaaS platform for benchmark software for 10 years. Conduct benchmark research independently, generate personalized benchmark reports and discover what your market really wants.

Scale up with our AI add-on, which translates data into insights all within one integrated platform.

Work smarter and communicate more targeted.

View sample report

Trusted by partners

CrowdTech

CheckMarket

Medallia

From guessing to knowing, from taking to giving

Conquer new markets: Identify opportunities, understand the dynamics of new segments and get into conversation with decision makers immediately by sharing relevant insights and comparisons.
Test new products or services: Validate propositions with market data, understand needs and expectations, and discover early which features or services are truly relevant to your target audience.
Become a thought leader: Publish trends, statistics and comparisons from your benchmark. Build authority, strengthen your position and stay sustainably relevant with current, data-driven content.
Add value to your network: Share market information, insights and personalized benchmark reports. Strengthen relationships, create engagement and help your network make better decisions based on facts.

Traditional marketing pushes; research-based marketing listens, learns and activates.

Report examples

Unique benchmark reports

With our software, you automatically generate a personalized benchmark report for each participant. At a glance, it becomes clear how an organization or person relates to their environment and where the differences lie.

Each report is fully customizable with your branding, tone of voice and data selections.

Better content preparation

Real-time report generation

Immediate added value

Insightful benchmark reports

Greater participation willingness

Always current market information

Stories from our customers

Results that speak for themselves

+60% pipeline

"IT consultancy: 120 respondents, 45 appointments, +60% pipeline within 3 weeks. The data speaks for itself."

Lisa de Vries

Medallia

8x more appointments

"Research-first outreach delivered 8x more appointments than cold calls. We now know exactly what our prospects value before we make contact."

Mark Janssen

CheckMarket

Live within weeks

"Live within weeks via our existing tooling. The benchmark reports automatically land in our CRM and our sales team has immediate access to relevant insights."

Sarah van der Berg

CrowdTech

300+ contact moments

"A national facility service provider set up a benchmark study to show customers how far they were with digitization. The study generated 300 new contact moments."

Jan van der Meer

Facility Solutions

12 new opportunities

"The benchmark reports led to twelve new sales opportunities within existing accounts, delivering direct ROI for the managed services provider."

Emma Bakker

TechFlow Solutions

For whom?

Research agencies and consultancy: Deliver current benchmark reports for your customers quickly based on your survey platform: we connect with everything.
Do it yourself: Do you conduct research within your organization but lack benchmarking? Get more out of your ongoing research? Real-time reports? Provide valuable insights to your respondents? With Benchlab it's possible.
Starters: Never done benchmark research before? No problem. Together with our partner research agencies, we'll help you further.

Engineer working on research and analysis

Person standing representing self-service research

Two people collaborating representing partnership and support

With GenAI we go one step further

From data to dialogue

The AI add-on goes one step further. It analyzes answers, creates personalized summaries for each respondent and signals commercial opportunities for your team. This way you connect research, marketing and sales in one move.

Automatically writes personalized summaries for each respondent
Recognizes trends and deviations in the dataset
Signals commercial opportunities and conversation topics for your team
Helps you translate research results into marketing and sales actions

This way, every study becomes not only a source of insight, but a direct driver of growth.

How it works

Benchworks combines research, analysis and activation in one platform. Within minutes you set up a professional benchmark study completely in your own style.

: Connect your own research, or have one of our partners develop a study for you. In a short time, a validated questionnaire is ready, tailored to your market and target audience.
: Determine the structure and appearance of the study and the report yourself. With the intuitive drag-and-drop editor, you easily add questions, visuals and graphs in your own house style.
: As soon as a respondent fills in the study, the platform immediately generates a personalized benchmark report. Respondents see their own scores compared to the market average or relevant peers. Fully automatic, fully personalized.
: Our AI add-on analyzes all research data and translates it into concrete action points: Writes personalized summaries for each respondent; Recognizes trends and deviations in the dataset; Signals commercial opportunities for your team. This way, every completed survey is immediately converted into insights that strengthen your sales and marketing.
: Use the report data for targeted follow-up, personalized content or thought leadership campaigns. With Benchworks you work demand-driven, data-driven and demonstrably more effectively.

Start quickly, grow smartly

What you get with Benchworks

We don't believe in long implementations or expensive trajectories. Within 48 hours your environment is live and we help your team create value immediately.

More than 600 marketing and sales leaders went before you.

Quick implementation: Live within 48 hours. No migration, no technical hassle.
Personal onboarding: Dedicated support to get your team up and running immediately.
Continuous optimization: Automatic improvements based on usage and data, smarter every month.

Schedule your demo

Schedule a demo and see immediately how benchmark reports increase your conversion. Or do the growth scan to discover which package fits your organization.